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Course Overview
In this Facebook Ads series, you will learn how you can generate business with paid Facebook ads. 

Chris Zach, marketing consultant, will cover what audiences you can target, how to market a specific listing, how to target a specific neighborhood, how to setup a Facebook Ads Manager account, how to create custom FB audiences, how to measure a successful FB ads campaign, and how to place Instagram story ads.
Topics Covered
  • Why Facebook ads
  • How to choose an audience
  • How to market a listing
  • How to target a neighborhood
  • Facebook ads vs. Facebook Boost
  • Facebook Ads Manager
  • Targeting on Facebook vs. Instagram
  • How much to spend and what to expect
  • What is retargeting?
  • How to choose an audience
  • How to create a custom audience
  • Custom audience best practices
  • What is a pixel?
  • How much to spend and what to expect
Course Features
  • Live/Video Time: 1 hour/class
Level:  Experienced Agent,  Top Producer

Register  & join an upcoming live session

Facebook Ads 101

Harness the power of Facebook for effective lead generation. 

We will take you on a step-by-step journey of creating a Facebook ad from start to finish, from setting up a Facebook business manager and business pages, to choosing a campaign objective, finding the right audience, and best practices for writing a good ad. 

Learn how to optimize your ads' effectiveness and get the tools to create impactful Facebook ads.

Facebook Ads 201

Once you've grasped the fundamentals covered in Facebook Ads 101, it's time to take things up a notch. We'll dive into advanced strategies that will attract more attention to your listings and, more importantly, teach you how to leverage these techniques to captivate potential buyers effectively.

Whether it's implementing ad best practices or mastering the art of retargeting, this class is a must-attend for agents who are already familiar with Facebook Ads and are eager to enhance their lead generation game.

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Meet The Instructor

Chris Zach

Marketing Guru, Business Coaching, and Creative Consulting.

Chris is hyper-focused on taking Realtors' online business to the next level with online lead generation using Google Ads, Facebook and Instagram Ads, and YouTube retargeting.
Patrick Jones - Course author